Using Meta Tags Wisely to Attract Search Engines and Visitors

There are certain tricks and techniques in SEO industry, which can fetch you real quick and top ranking in short run and get banned for ever, which I am discussing in this article. Before optimizing any site, always follow code of ethics and never spam.

In this article, I will be discussing about meta tags. How to use the them effectively without spamming. Its not just another article about meta tags. Read on to find out more..

Meta Tags are very important for your websites visibility. Many search engines read them from your site when you submit it to them.

META tags were developed and made a HTML standard for the purpose of addressing specific information about your web page that does not affect the way your page actually looks.

1. Overstuffing Metatags : Believe me or not , there are still many people and web masters around who think that meta tags are magic bullet. Its not anymore.

Mistake No. 1: Stuffing keywords in Title
Mistake No. 2: Stuffing keywords in Description
Mistake No. 3: The keyword tag.

Mistake No. 1 : Stuffing keywords in Title

I agree that its very important to include your main keywords in title tag. But there are certain things, which you should remember, as title tag is the most important tag.

• Title tag length should be within 70 characters or 8 words
• Title tag should be meaning full and attract visitors
• Use one to two keywords in title tag
• Use plurals & concentrate on keyword phrases rather than just keyword.
• Make sure that title tag is grammatically correct

Syntax of Title Tag :

Now, lets me show you live demo on Title tag. Please search for "Office furniture uk" in Google, without double quotes. See the results. This is the first site listed under Google.

These are the above first 4 results arrived for the term "Office furniture UK" in google. Now have a look over title and description. The first title does not make any sense and its stuffed with keywords, though its ranking no.1 it would have less click thorough as compared to no 2 and no 3.

A fair and attractive title would be something like :

Offers quality office furniture at discount price in UK Short title

UKs leading furniture retailer offering office furniture

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